How to Sell Domain Names Quickly and Easily

To understand how to sell a domain name quickly and easily, you’ll first need to understand the nature of the domain name industry:


How many times has this happened to you? – Just when you think there are no good domain names left, you find out about this new megasite with a five letter domain name, that you only wish you would have thought of first!


The fact is, a domain name is only as good as the brand or business it represents. In fact many of the most popular domain names consist of terms that are not even real words, such as Sedo, Ebay, Yahoo, Bing, Digg etc etc. How much do you think each one of those sites is worth? Do you think the site is worth that much based solely on the name? Of course not, the site is worth that much because of it’s presence.


An Incentive to Buy

The truth that many domain speculation experts don’t want you to know is that the actual name of the domain has very little to do with the value of the domain in most instances. Granted, there are some instances in which a domain name by itself could go for thousands of dollars. However, even in those instance, the domain would undoubtedly be worth even more money if it had a significant web presence as well. A web presence is the overall popularity of your site. Clients that are in search of a website to buy want to know one thing only – will this website make me money? If it will not, then they have no incentive to invest. As in every other industry, in order to make the quick sale you need to give the customer a strong incentive to buy.


Building Your Web Presence

Creating a reputation for your site may not be an easy process, especially if your trying to do it manually. In fact, it will be nearly impossible to do it quickly without the right tools and methods. To build a site’s presence within a matter of weeks, you’ll need to have leverage. Leverage is key in all business. This means you’ll need connections, and software! There are tools available that will help you build your backlinks up in a very short period of time. Backlinks may just be one of the most important aspects of building a site’s reputation, as the search engines view it as a reliable way to gauge the popularity of a site.


Selling the Site

Once you have built a substantial web presence, which should take anywhere from several months to a year, depending on the tools you have in your arsenal, you can then sell the site in one of the many domain auction sites online. Some of the most popular sites are the aforementioned Ebay and Sedo. These sites have thousands of clients frequenting their auctions daily, so you’ll definitely get all of the exposure you’ll need by listing your site on one of these sites. Make sure you mention all of the positive attributes of your site including traffic numbers and backlinks. Remember – you have to give the customer incentive to buy.